Brilliance china auto9/5/2023 Currently Geely is a multipurpose company, producing automobiles and motorcycles and is recognized as one of the “most innovative Chinese enterprises”. It was founded back in 1986 in Hangzhou, and at first produced refrigerators and scooters. Website: Geely is one of the top ten Chinese automotive companies. Headquarters: Binjiang District, Hangzhou, Zhejiang, China It is natural that their price has increased as well, though even today it is lower than that of the leading EU and USA brands. Today the quality of the Chinese cars has dramatically improved, as Chinese car manufacturers adopted some of the best technological solutions from the leaders of automotive industry and successfully implemented them in the production of the original local models. However they were significantly cheaper, which was their main competitive advantage. It is common knowledge that until recently China made cars fell short of quality as compared to Japanese, South Korean vehicles, not mentioning European and USA brands. According to the forecast of Beijing Times, Chinese car manufacturers’ annual aggregate output will pass a milestone of 25 mln. On the McKinsey & Company conservative estimate, China’s car market will grow tenfold between 20, meaning the number of automobiles produced in China will amount to around 57 mln. The major part of the cars produced by the Chinese car companies remains in the country Chinese business class automobiles appear to be the most popular items of automotive exports: most of them are sold to emerging economies. cars, with significant part of them being local brands (such as Chery, BYD Auto, Geely, Hongqi, Brilliance Auto) thanks to Chinese government protectionism policy. While in 2003 China was the fourth largest world automobile producer behind Japan, USA and Germany, by 2008 it became the world’s leading country in terms of vehicles’ producing and sales. units.Ĭhinese car companies have quickly earned the international reputation for producing reliable and aesthetically pleasing cars at low price. They had small manufacturing capability, geared to produce not more than 100-200 thousand cars per year. However since 1990s China invested a lot of money and efforts into development of national automotive industry, which paid off quickly: by 1992 the number of cars produced by Chine exceeded 1 mln. Chinese automotive industry is more than half century old: the first plants were founded as early as in 1950s, assisted by the USSR.
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